Omnicom Reputation Group brings together seven core areas of expertise to turn your reputation into a driver of sustainable performance, addressing every communications challenge.

Our expertises

intelligence stratégique

Strategic intelligence

The Strategic Planning team decodes the barriers, motivations, and belief systems that shape audiences, as well as the many challenges businesses face today. Data-driven and insight-minded, our planners turn analysis into clear strategic actions that help position your brand within its ecosystem and craft powerful narratives that drive performance.
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corporate engagement

Corporate & engagement

Anticipate, adapt, respond: we stand alongside companies and organizations to adjust their communication, influence, and commitments to today’s challenges, without ever compromising the strength of their narrative or vision. The role of our Corporate Affairs consultants is to anticipate social, societal, economic, environmental, and political shifts, to capture weak signals, and to engage the audiences that will shape consensus around companies, organizations, and their leaders. We support companies in their responsibility and transition journeys. From helping them designing CSR roadmaps and shaping their narrative, we help our clients make their commitments clear, credible, and distinctive. By bringing communication and responsibility together, we turn sustainability into a strategic lever of reputation and influence, one that unites stakeholders and strengthens the long-term legitimacy of organizations.
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picture crisis communication

Crisis communication

In times of crisis, speed of response has become a strategic imperative. Our crisis experts are by your side 24/7, helping you prepare, define your position, and turn critical moments into opportunities.
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affaires publiques

Public affairs

In an environment marked by uncertainty and political and economic fragmentation, public affairs have become a strategic lever for influence and risk mitigation. Our Public Affairs team supports you in building coalitions of institutional, political, and economic allies, shaping majorities, and safeguarding your long-term interests.
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communication marque

Brand affairs

Today, brand communication is an integral part of a broader strategy to shape corporate reputation and build lasting emotional connections with consumers. Our Brand Affairs consultants support you across all key levers to develop a brand that is strong, responsible, and truly engaging
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digital social media

Digital & social media

Our promise is clear: capture attention, drive engagement, and reach your audience at the right time, on the right channels. Combining creativity with the latest technology expertise, our teams help you deliver an effective digital strategy multichannel, multiformat, and multi-audience.
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Coordination internationale

International coordination

From Paris, we coordinate the international reputation and influence of leading global companies, in close collaboration with the Omnicom network. We drive the rollout of corporate, brand, and public affairs campaigns worldwide — ensuring consistent messaging and locally relevant impact across digital, media, analytics, and government relations. As a central hub, we align and support teams across markets through strategic monitoring, intelligence sharing, and the management of sensitive communication plans. We give our clients a clear, controlled view of their global challenges, with the assurance of a single, dedicated point of contact in Paris.
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communication financière

Financial communication

In financial communications, reputation is based on investors’ understanding and support to companies’ strategies. To build long-term trust with the financial community, pedagogy, dialogue, transparency and consistency are key strategic qualities. They contribute to the Company’s messages credibility, confidence in management and, ultimately, a better stock market valuation. OPRG Financial supports you over the long term and advises you on the content of your strategic and financial announcements.
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Our tools

Talkwalker
Tagger
StatSocial
Omni
Muck_Rack
Matoya
Contexte
Cision
Augure

By placing innovation and agility at the heart of our approach, integrating predictive analysis, behavioral data, and artificial intelligence in addition to the expertise of our consultants.
And for this, we use the premium tools that Omnicom provides to its clients.

Entrust us with
your reputation